Trojan Technologies Launches Corporate Brand

LONDON, ONTARIO – October 1, 2013 – Today Trojan Technologies launched a new corporate brand, evoking a clear identity while also redefining an organization that has evolved into more than an ultraviolet (UV) technology company.

“We have grown to become seven businesses, with a portfolio of technologies that are eco-efficient and enable our customers to reduce and recover costs, energy, resources and space while meeting their water quality objectives. We look very different today than we did 35 years ago,” says Marv DeVries, president, Trojan Technologies. “We continue to work with our customers to provide significantly improved ways to meet water quality objectives. We are dedicated to improving conventional water treatment.”

Trojan Technologies encompasses seven businesses:

TrojanUV
UV disinfection and UV-oxidation systems for municipal water and wastewater treatment

Aquafine Corporation
UV disinfection systems for industrial and commercial water and wastewater treatment

OpenCEL
Cell lysis technology for biosolids reduction and increasing biogas production

Salsnes Filter
Solids separation for municipal, commercial and industrial wastewater

Trojan Marinex
Filtration + UV treatment systems for ballast water

US Peroxide
Environmental hydrogen peroxide-based treatment programs to purify water, wastewater, soil and air

VIQUA
UV disinfection systems for homes and businesses

The new corporate brand builds on the strength and longevity of the Trojan name and validates using Trojan Technologies as the corporate brand name. They have retained the TrojanUV brand for the municipal UV business.

“Our collective technologies are designed to be low-risk, innovative ways to improve on conventional treatment processes. Today’s world is one where reducing our carbon footprint and the total cost of ownership are defining objectives,” says DeVries. “We are committed to building water confidence and improving the lives of as many people as possible.”

The precisely-engineered symbol is meant to represent Trojan Technologies’ foundation in science and innovative design, with a goal of providing collaborative, complete and integrated solutions to customers.  The color combination is a nod to their “red” history in a blue industry and the typography is clean with a focus on the name “Trojan.”

About Trojan Technologies

The Trojan Technologies group of businesses offers products under the brands Aquafine, OpenCEL, Salsnes Filter, Trojan Marinex, TrojanUV, US Peroxide and VIQUA. Applications and markets served include municipal wastewater, drinking water, environmental contaminant treatment; ballast water treatment; residential water treatment; ultrapurification of water used in food and beverage manufacturing, pharmaceutical processing and semiconductor applications; filtration and solids separation.

Trojan Technologies has offices in the U.K., Canada, Germany, China, France, Australia, Italy, Spain, United Arab Emirates and the U.S.

For more information, please contact:

Tania Testa
Marketing Communications Director, Trojan Technologies
Email
+1 519 457-3400